YouTube’s recent profanity policy change: A balancing act between protecting advertisers and preserving creators’ freedom of expression

YouTube’s recent change in policy regarding profanity in advertising has sparked debate among creators and viewers alike. While the platform’s goal of protecting the brand association of advertisers is understandable, some argue that this change may be viewed as censorship and negatively impact creators. One concern is that the new policy will retrospectively impact creators’ […]

Google Chrome Ad Filtering & Better Ads Compliance

The Coalition for Better Ads has developed initial Better Ads Standards for desktop web and mobile web for North America and Europe, based on comprehensive research involving more than 25,000 consumers. The Coalition’s research identifies the ad experiences that rank lowest across a range of user experience factors, and that are most highly correlated with an […]